Every lead and listing in one place
Deed is the CRM for South African estate agents. Every WhatsApp enquiry arrives as a drafted reply, and nothing sends without your OK.
Free in early access · No card required · POPIA-first
Good afternoon, Thandi
3 things need you today.
New enquiries
Lerato Dlamini
Enquired on Waterkloof homes under R4m
Thabo Mokoena
Enquired on Waterkloof homes under R4m
Aisha Patel
Enquired on your agent card
Coming up
You became an agent to sell homes, not to do admin. Deed drafts the replies, tidies the book and watches the diary while you're out winning mandates. Built in South Africa, for how agents actually work here.
Tap a phrase to see it working below.
Running your book across five apps is costing you mandates
Scattered
Leads live everywhere. WhatsApp, portals, spreadsheets and sticky notes, with no single view of who needs you next.
Slow
Replies wait for the evening. Enquiries sit unanswered while you're at viewings, and buyers move on to the next agent.
Invisible
The pipeline is in your head. Nobody, including you, can see every mandate and where it stands at a glance.
Everything, in one place
The busywork, handled. So you can sell.
Hi! Is the Waterkloof Rd house still available? We'd love to view it this week.
WhatsApp · 4 min ago
Drafted by Deed · waiting for your OK
Hi Lerato! Yes, it is. I can do Thursday 15:00 or Saturday 10:00 for a viewing. Which works for you?
WhatsApp, handled
Every enquiry becomes a drafted reply
New leads land in your Inbox from WhatsApp, and Deed's AI drafts a reply for you to approve. You stay in control, you just move faster.
See how it worksNew lead
Viewing
Offer
One tidy book
Listings, contacts and deals in sync
Import your Property24 profile or a CSV once. Deed keeps your book clean, flags duplicates, and moves deals through your pipeline.
See how it works14 Waterkloof Road
3 bed · 2 bath · Pretoria East
Win the mandate
Share showcases that look the part
Hand-pick a few homes and send a branded showcase with your name on it. Buyers enquire, and the lead drops straight back into Deed.
See how it worksNothing slips
Your diary, right here
Connect Microsoft 365 or Google and your appointments and free time live inside Deed. No tab-switching, no double-booking.
How it works
Live in minutes. Working for you all day.
Connect your apps
WhatsApp, your calendar, your listings. Link them once in a couple of taps.
Deed does the busywork
Enquiries get triaged, replies get drafted, your book stays tidy. Automatically.
You close
Approve, share, follow up. Spend your day with buyers and sellers, not admin.
Works with the tools you already run on
Link them once in a couple of taps. Deed keeps everything in one tidy book from there.
WhatsApp Business
Official Meta platform, replies from your own number
Property24
Paste your profile link and your listings import in one go
Microsoft 365 & Google
Your appointments and free time, right inside Deed
CSV import
Bring any book, from any system, in minutes
Pricing
Free while we're in early access
We're building Deed with a first group of South African agents and agencies. Bring your whole book, use everything, and help shape what comes next.
Everything included
- WhatsApp inbox with drafted replies
- Property24 and CSV import
- Showcases and your agent card
- Microsoft 365 and Google calendar sync
- Your whole team, roles included
- POPIA-first data controls
When pricing arrives you'll get clear notice, in plain language, with time to decide.
Questions, answered
Everything estate agents ask us
Does the AI send messages on its own?
No. Deed drafts, you approve. Every reply waits for your OK before it goes anywhere, and you can edit it first.
Does it work with my WhatsApp number?
Yes, with one honest caveat: a number connected to Meta's business platform is managed from Deed, not from the WhatsApp app on your phone. Most agents connect a dedicated business number and keep their personal number exactly as it is. If you don't have a business number yet, you set one up in a short guided step with Meta.
Can I run my day from my phone?
Yes. Deed runs in your phone's browser, so you can read a new enquiry, approve the drafted reply and check your diary between viewings. Nothing to install, and the full workspace is on your laptop when you're back at your desk.
Is my clients' data safe?
Your book stays yours. Deed is built POPIA-first: personal identifiers are redacted before any AI reads a message, every action is audited, and we never sell or share your data.
Can I take my book with me if I leave?
Yes. Your book is yours, not ours, and there's no lock-in. As a solo agent you can take your contacts, listings and deals with you at any time, and we delete your data on request. In an agency, the shared workspace book stays with the agency, so handovers stay clean when someone moves on.
What does Deed cost?
Nothing right now. Deed is in early access and every feature is free while we build with our first agents and agencies. Before we ever charge a rand, you'll get clear notice in plain language.
How do I get access?
Join the waitlist. We're bringing agents on in small groups so everyone gets a proper start, and we'll write to you the moment your spot is ready.
Can I bring in my Property24 listings?
Yes. Paste your Property24 profile link or upload a CSV and Deed imports your listings and contacts in one go, then keeps the book tidy from there.
Do my Property24 enquiries land in Deed?
Not yet. Today Deed brings in your WhatsApp enquiries, showcase enquiries and your imported Property24 listings and contacts. Portal enquiry email is on the roadmap, and many agents simply move portal conversations onto WhatsApp, where Deed picks them up.
Can my whole team use Deed?
Yes. Invite your agents in a couple of taps, share deals and notes, and keep every mandate visible across the agency.
Something we didn't answer? See every question or write to us and a human replies.
Your whole business, in one place
We're bringing agents on in small groups. Join the waitlist and we'll write to you the moment your spot is ready.
No card required · free while in early access