Privacy, in plain language
Updated 15 July 2026
Deed is a CRM for South African estate agents, run at ondeed.co.za and app.ondeed.co.za. This page explains what we collect, why, and the rights POPIA gives you. If anything is unclear, write to hello@ondeed.co.za and a human will answer.
What we collect
Your account details: name, email address and, if you link it, your WhatsApp number.
Your workspace content: the contacts, listings, deals, notes and messages you bring into Deed or connect through channels like WhatsApp, your calendar or Property24 imports.
Technical basics: sign-in events and logs that keep the service secure and let us fix problems.
Why we collect it
Only to run Deed for you: drafting replies for your approval, keeping your book tidy, showing your diary, and letting your team work together.
We never sell your data, we never share it with advertisers, and we don't use your book to market to your clients.
How the AI handles messages
When Deed drafts a reply, the message is processed by an AI model. Before that happens, personal identifiers such as ID numbers, card numbers, email addresses and phone numbers are automatically redacted.
Nothing is ever sent to a client without you approving it first, and every AI action is recorded in an audit trail you can inspect.
Your clients' data
Your book stays yours. As the agent or agency, you are the responsible party for the client information you load into Deed; we process it on your instructions and protect it accordingly.
Your rights under POPIA
You can ask what we hold about you, ask us to correct it, or ask us to delete it. Email hello@ondeed.co.za and we'll act on it promptly.
Keeping and protecting data
We keep your data while your account is active and delete it on request when you leave. Data is encrypted in transit and at rest, access is tightly controlled, and changes are audited.
Changes
Deed is in early access, so this policy will grow with the product. When it changes, the update lands on this page with a new date at the top.